With over 25 years in technology and cybersecurity, Guido is a serial entrepreneur and founder of UpBack!, a cloud database backup and recovery provider.

Data recovery shouldn’t feel like hiking the entire Alps just to find your lost backpack. Traditional backups take the long, exhausting trail, but UpBack! is the shortcut—fast, effortless, and reliable. And living in Hong Kong, Guido has learned one thing: sometimes, cutting the line really is the best strategy.