Cloudfest for Exhibitors

EXHIBITING

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CloudFest: A tradition of exceeding expectations

Over the past 16 years, CloudFest has become the largest and most important series of global gatherings for executives across the internet infrastructure ecosystem. Our mission each year: to deliver an experience that is bigger and better than the year before, bring unforgettable experiences to our attendees, and provide the highest value to our sponsors. We are confident that we will raise the bar once again in 2020—expect the unexpected at CloudFest!

There’s no substitute for being here

Over 8,000 potential customers, professional peers, and industry leaders are expected to attend CloudFest from March 14 to 20, 2020 for a solid week of innovation, opportunity, and straight-up fun. Hundreds of exhibitors will take over our trade show floor, as attendees get a first look at some of the most revolutionary products and services about to hit the market. With keynote addresses, workshops, specialty panels on cutting-edge topics, and next-level networking opportunities where you can truly connect, CloudFest is your must-attend experience of the year.

… And we may as well update the “Let’s do it again” section, too, right?

Let's do it again!

Get ready for CloudFest 2020—everything you loved about WHD.global, only bigger, bolder, louder, and reflecting the entire cloud ecosystem… and each year we take it higher. This is where partners and attendees become as much a part of the program as the inspiring speakers who take to the stage. CloudFest embraces and celebrates the cloud industry, showcasing everything new and exciting in technology and internet innovation. Join us in a place where like-minded thinkers and visionaries collaborate to move the cloud industry forward. So put March 14-20, 2020 in your calendar: after a week of busy days and late nights, you’ll never look at your industry in the same way again!

Hyperscaling in Hyperdrive

Hyperscalers are growing at an exponential rate and currently forecasted to control close to 70 percent of the IaaS market by 2021, a notable upswing from 50 percent in 2016.* As the technology landscape continues to evolve and user needs change, these large-scale operators are reshaping the face of the market, scaling up operations that are poised to solve one of the industry’s most fundamental problems – complexity. We believe that now is the time for service providers to see the tremendous opportunity before them by aligning with these critical drivers of the infrastructure space and developing partnerships that are equipped to fundamentally grow your business long into the future. To that end, in 2019, CloudFest will focus our conference around the central theme of hyperscale enablement. Here you can expect to mix company with a handful of the most globally recognized hyperscale operators who stand ready to share the opportunities that exist for providers in the channel partnership space while outlining best practice strategies on how to profitably collaborate.

Why Hyperscalers

Opportunity in profit

Hyperscale partnerships open up the potential to make money from varying streams of the demand and value chains

Opportunity in the market expansion

As organizations move from an analog to digital means of working, hyperscalers have arrived to fill the gap, and that continues to grow

Opportunity in development tools

In terms of efficiency and features, the hyperscale cloud has the most significant developers and will consistently outpace on feature richness; clearly it makes sense to leverage the technology

Opportunity in trust

Cloud is outsourcing. It’s easy to trust a hyperscaler on infrastructure while continuing to trust a channel partner on management and systems design

Smaller-scale service providers made up 50 percent of the overall cloud services marketplace in the middle of this decade, but that number has been rapidly shrinking, and is now less than 40%. Why? Because those providers are quickly pursuing their ideal hyperscale partner.

Structure Research

»We see this as a critical juncture in the industry, a time where service providers should no longer look to hyperscalers as the competition, but to welcome them as a vital partner.«

Soeren von Varchmin, CEO at CloudFest

Attention

Special Incentive Offer for Hyperscale Diamond and Diamond Plus Partners

Because we believe strongly that CloudFest 2019 is the ideal platform on which to bridge the gap between hyperscalers and cloud services providers, we have built-in a special incentive for those hyperscalers who sign on board as a Diamond or Diamond Plus Partner. Coupled with our premium Diamond Partner package rewards (see below), each hyperscale Diamond Partner will have access to a private venue to conduct a four-hour bootcamp to share best practices on how to get started with your services.

Floor Plan

»We have awesome people speaking about what is really important for this industry«

Birgitta Jonsdottir, Poetician

Partnership

DIAMOND PLUS Partner	DIAMOND Partner	PLATINUM Partner	GOLD PLUS Partner	GOLD Partner
(limited to 2 partners)			(limited to 40 partners)
Presentation Opportunities
30 min main.FORUM Keynote Presentation	30 min main.FORUM Keynote Presentation	20 min main.FORUM Keynote Presentation
• 3 hour Bootcamp Block • Keynote Panel Discussion (guaranteed) • Breakout Session (if requested) Prime Speaking Slot	• 2 hour Bootcamp Block • Keynote Panel Discussion (guaranteed)	OR • Keynote Panel Discussion participation (if applicable)	• Jury Session (guaranteed)
Exhibiting Opportunities
35 sqm (7 m x 5 m) Diamond booth space at cloud.FAIR Prime booth location • Bonus 10 sqm booth space	35 sqm (7 m x 5 m) Diamond booth space at cloud.FAIR	20 sqm (5 m x 4 m) Platinum booth space at cloud.FAIR	7.5 sqm (3 m x 2.5 m) Gold booth space at cloud.FAIR	7.5 sqm (3 m x 2.5 m) Gold booth space at cloud.FAIR
3 co-exhibitors allowed	2 co-exhibitors allowed	1 co-exhibitors allowed
Branding Opportunities
Title sponsor of the event Co-branding of entire event	Diamond logo prominently displayed in primary publications	Platinum logo displayed in primary publications	Logo displayed in primary publications	Logo displayed in primary publications
2 Welcome Flags	1 Welcome Flag
Branded floor decals	Branded floor decals
30% discount on additional branded sponsorship opportunities	30% discount on additional branded sponsorship opportunities	20% discount on additional branded sponsorship opportunities	10% discount on additional branded sponsorship opportunities
Content Pack • Pre-event CloudFest social media speaking announcements • Your 30 second video spot displayed event-wide at least 6x / hour on rotation during event	Content Pack • Pre-event CloudFest social media speaking announcements • Your 30 second video spot displayed event-wide at least 4x / hour on rotation during event	Content Pack • Pre-event CloudFest social media speaking announcements (depending on availability) • Your 30 second video spot displayed event-wide at least 2x / hour on rotation during event
main.FORUM Keynote Presentation • Livestreamed • Recorded speaking sessions uploaded to the CloudFest YouTube Channel – without watermark • Recorded session to be cross-promoted on CloudFest Twitter and Facebook channels	main.FORUM Keynote Presentation • Recorded speaking sessions uploaded to the CloudFest YouTube Channel – without watermark • Recorded session to be cross-promoted on CloudFest Twitter and Facebook channels (depends on availability)	main.FORUM Keynote Presentation • Recorded speaking sessions uploaded to the CloudFest YouTube Channel (depends on availability) – with watermark* • Recorded session to be cross-promoted on CloudFest Twitter and Facebook channels (depends on availability)
Diamond meeting room included • Close by and private	Bookable Diamond meeting room • Across from booth	Bookable Diamond meeting room • Up to 10 min walk	Bookable Diamond meeting room • Up to 20 min walk	Bookable Diamond meeting room • Up to 20 min walk
Amenities
5 VIP passes	5 VIP passes	3 VIP passes	2 VIP passes	2 VIP passes
Unlimited standard passes	Unlimited standard passes	Unlimited standard passes	Unlimited standard passes	Unlimited standard passes
140,000 €	72,000 €	36,000 €	15,000 €	12,000 €

* Watermarked copies of the recorded session will be made available upon request. »Watermark removed« versions of the video recordings will be available for a nominal 600 € surcharge.